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FORGING AHEAD. Knapper's commercial marks a massive step forward for the sport.

By Ballhockey.com-Thursday 08 May 2025

Ball hockey just took a massive leap forward.

In a moment that showcases the sport’s growing recognition and reach, Knapper—one of ball hockey’s premier equipment brands—aired a national commercial during the NHL playoff game between the Montreal Canadiens and Washington Capitals just two weeks ago. Watch the video here.

For years, ball hockey has thrived in communities across Canada and beyond, but this marks a true milestone: the sport is now getting airtime during one of the most-watched hockey events of the year. The commercial, seen by thousands of fans tuning into playoff action, serves not just as an ad—it’s a declaration that ball hockey is stepping into the spotlight.

Knapper has long been a driving force in the sport’s evolution, and this initiative proves their commitment to growing the game at every level, from youth to elite competition, and from local leagues to international stages.

This is more than a commercial. It’s a signal that ball hockey is here to stay—and it’s only getting started.